The people behind the agents.
It is an engineering company, not an agency, employing senior engineers, relying on a specification-driven approach, and having a record which can be verified — specifically in the development of AI systems that reach production.
Built one shipped system at a time.
Who we are
At SoftmaxAI, we thrive at the intersection of innovation and impact. We understand that the ever-growing volume of business data can be overwhelming, but we see it as a goldmine of potential.
Our mission is to be your trusted guide, transforming overwhelming data into actionable insights and propelling your business forward. With a customer-first philosophy woven into our DNA, as an AI engineering company, we’re not just consultants; we’re partners invested in your success. Every project and every solution is a testament to our unwavering commitment to excellence.
Where we started
SoftmaxAI was set up in Ahmedabad, India by Maulesh and Bhavika Kanani, an engineering firm based on the simple observation that most AI projects fail between the demo and production stages.
The track record was built gradually, one shipped system at a time, including 100-plus projects for more than 50 clients in over 15 countries, a partnership with Google Cloud, and a publicly verifiable record on Upwork — with a Top Rated Plus rating and a 100% Job Success score across more than 12,000 engineering hours.
Where we are now
SoftmaxAI is currently an agentic AI engineering company that has offices in Texas, United States and Ahmedabad, India. The company develops AI agents, chatbots, voice AI and AI-native products — building them in the agentic manner by using the spec-driven SoftmaxAI Method, with engineers forward-deployed into client teams in any region.
Four principles behind every project.
Whenever a simpler solution proves better than AI for a given problem, we will state so. Trust over the long term is better than short-term invoices.
Our focus is on the activities that take place after the demonstration, such as monitoring, retraining, and managing costs as well as scaling.
Agents speed up our work and senior engineers are in charge of all the important decisions.
The codebases are documented, the specifications serve as living documentation, and the full intellectual property is transferred. You acquire the capability, not a dependency.
How we work: the SoftmaxAI Method, on every engagement.
A written specification that has been approved by the client prior to any coding taking place — covering the architecture, the edge cases, and the acceptance criteria.
The engineers arrange for the AI agents to carry out the specification in parallel, taking weeks rather than quarters.
The evaluations, tests, and security checks are carried out together with the build, and humans examine every decision that is important.
The system has been deployed to your GCP or AWS, complete with monitoring, production evaluations, and retraining loops.
Small leadership, senior engineering.
Verified, not claimed.
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